"Beauty is the ultimate defense against complexity"

Under the hood

Under the hood

Your website is only as good as the coding behind it. Websites built on popular CMS' (Content Management Systems) can take the hassle out of editing your website, it's as easy as using a word processor. “What’s the smartest, most affordable way to revamp my website?” These days when folks ask me that question, I find myself recommending a Content Management System, or CMS, almost exclusively. ...

Looks and Style

Looks and Style

Your website needs to look good and feel great! People need to to feel comfortable on your website, find it easy to use and navigate. Company or personal identity can help visitors to your website feel at ease and it looks professional too! How important is Website Design? Your Website needs to look professional and trustworthy in order to create buyer confidence. A poorly designed Website wi...

All roads lead here..

All roads lead here..

It's important to know what you want from your website. Set goals and objectives you want to achieve to get the best from your site. Having set goals helps you manage site performance and helps you improve your website in the future. Ongoing accountability and measurement of your website's performance is paramount to achieving long-term success online. However, most people only start worrying ...

  • Under the hood
  • Looks and Style
  • All roads lead here..

Design

“Design should never say, “Look at me.” It should always say, “Look at this.”
— David Craib“

DesignI love to design! Seeing things from imagination come to fruition.

Talking a brief from a client and making it happen.

Anything, big or small, feel free to contact me for a quote.

Colour

“Having small touches of colour makes it more colourful than having the whole thing in colour.
— Dieter Rams“

Top Modul Demo ImageFor most of us, a rainbow of colours envelopes our lives.

Over 80% of visual information is related to colour.

Web design is no exception, and there are a lot of things to be considered when choosing colour.

Code

“Programmers do their work but once, while users are saddled with it ever thereafter.
— Jef Raskin“

Top Modul Demo ImageGood valid code makes it easier for you to go back to projects and make amendments later on :)

Good code also is always good practice, but sometimes valid code has to be sacrificed for usability and functionality.

Coffee

“A developer is device for turning coffee into websites
- Unknown“

Top Modul Demo ImageDesigning websites, writing code and debugging it all is thirsty, lengthy (and sometimes tiring) work.

Tea and coffee keep me going when i need them.

But i find sleep and regular breaks also help ;)

Portfolio     

Under the hood

Your website is only as good as the coding behind it.

Websites built on popular CMS' (Content Management Systems) can take the hassle out of editing your website, it's as easy as using a word processor.

“What’s the smartest, most affordable way to revamp my website?” These days when folks ask me that question, I find myself recommending a Content Management System, or CMS, almost exclusively. No other website solution offers more bang for your buck.

What is a CMS? In a nutshell, it is website management software with optional, flexible modules such as web pages, forums, calendars, and newsletters that can be easily added, subtracted, moved around within the site, or held for later publishing. A single administrative interface is used to manage all components and to assign “permissions” to various individuals and groups to include editing rights, administering other users, accessing only certain parts of the website, and more.

Change Makes Sense.

The idea of a CMS isn't new. What is new is the way CMS’s have evolved into affordable, easy-to-use systems within the average business’s reach. Here are nine advantages a CMS-based website has over a non-CMS-based site:

A CMS provides an interactive experience.

Your typical business website is a static, online brochure with text and images to describe your business. It may be lovely to look at but lacking in depth. A CMS-based website provides an interactive experience that invites people to add comments about what they read, hear and experience (all within your control). This stimulates thought and helps the business and its pastors feel the pulse of the business and its website visitors.

All parts of the site, even message boards and guest books, have the same look and feel.

When you start trying to add new features to a conventional website, each is provided by a different program and therefore has its own look and its own navigation menu. But since a CMS has all of these modules integrated, the CMS-based site has a consistent appearance and navigation menu throughout, making it easier for visitors to find their way around the site.

The webmaster doesn't have to be a web design professional.

The typical business website is created by a professional or volunteer who is proficient either with HTML or website development software like Frontpage or Dreamweaver. This severely limits who is able to change and update the site. A CMS includes a user-friendly web-based text editor that works like a word processor and is built right into the website.

The website can be maintained by multiple staff rather than a single webmaster.

Business websites usually have one webmaster who acts as “gatekeeper” to the entire site. This can work well if a full-time staff member has expertise in this area, but that’s often not the case, resulting in frustration and delays. A CMS is overseen by one administrator who has the ability to grant permission to individual staff and volunteers to update specific parts of the site. The youth pastor can have access to update just the youth pages, the administrative assistant can have access to update just the business calendar, and the pastor can be given access to publish a devotional blog, but none of them are given access to change (mess up) other sections or the overall design of the site.

The website is updated regularly and remains current.

If all responsibility for updating a website falls on a single “gatekeeper,” the site often languishes with outdated information when the webmaster is busy, on vacation, or leaves the business. On the other hand, since a CMS-based site can be updated by various staff and volunteers it’s usually updated several times a week or even daily.
A CMS provides the means to offer not only public site access to designated areas, but also private, internal web pages, calendars, newsletters, and forums. The average business website has all content out in the open for everyone to see, but does nothing to improve internal communication and productivity among staff and ministry teams. In addition to those public features, a CMS includes the capability to create private features to enhance the productivity of your leaders. You can create web pages, calendars, newsletters, and forums that are only accessible to staff or specific ministry teams to foster better internal communication.

Site design can be easily updated.

With the typical business website, a volunteer builds the site in FrontPage and no one on staff knows how to make edits. The problem can get complicated if the design is less than desirable but the site was donated to the business, making the staff seem ungrateful if they wish to change it to something more attractive and usable. With a CMS-based site, content is housed in a flexible structure that grows and changes, with user-friendly web-based editing tools. Changing the look and feel of the site is as easy as switching out a template. Moving blocks of site content around involves a few mouse clicks.

New functionality can be easily added in the future.

If the business wants to add some additional functionality (such as an email newsletter) to a typical site, the webmaster has to go out and find new software, install it, configure it, add links to it in the menu, and so on. With a CMS, new modules can be added with just a few clicks giving your website the ability to grow and change along with your business.

 

Looks and Style

Your website needs to look good and feel great! People need to to feel comfortable on your website, find it easy to use and navigate.

Company or personal identity can help visitors to your website feel at ease and it looks professional too!

How important is Website Design?

Your Website needs to look professional and trustworthy in order to create buyer confidence. A poorly designed Website will cost you sales.

Many web designers know little about search engine optimization, picking a good domain name, hosting, Website promotion, or other issues. They only know design. That is a good thing in my opinion, but they should let their customers know they are a designer and cannot help their Website be competitive in the marketplace. Yes, there are some designers that know more than just design, but many do not. Keep this in mind.

The utter importance of good design is difficult to overstate. Design can and will make or break a website. While this little fact may seem self-evident to many people, it is a surprisingly easy fact to overlook, especially at a time when free web design software or templates are available to anyone with passing interest. Such tools are great for encouraging more people to use the Internet and develop new skills, however, if you are looking to establish a ‘serious’ presence for you or your organization you will be best served by finding someone with the education, tools, and talent that go into good design.

The look and feel of your website is a reflection of your entire business. The more professional your website navigates, reads, and looks, the more professional your organization will appear to the person doing the navigating, reading, and looking. If the navigation is needlessly confusing, the look ‘off’ or immature, or the content lousy, the conversion from visitor to customer is far less likely to take place.

 

All roads lead here..

It's important to know what you want from your website. Set goals and objectives you want to achieve to get the best from your site.

Having set goals helps you manage site performance and helps you improve your website in the future.

Ongoing accountability and measurement of your website's performance is paramount to achieving long-term success online.
However, most people only start worrying about the performance of their website once it has been launched.
Considering a multitude of questions and the answers you'd like before you even start a web design can reap exceptional rewards and avoid many performance pitfalls throughout the life of your website.

Here are a few things to consider:

What exactly do you want out of your website?
More direct sales? More telephone enquiries? More exposure to your market? What is your market?

Sounds simple enough, but get this most basic of information written down somewhere. Why? Well, then you'll be more conscious that, for example, a grungy, black red and pink website will not appeal to a market of accountants...
What is your capacity to receive the success of your objectives?
This is a key question. If you can only physically answer 10 telephone calls per hour, how would you cope if you started receiving 30?

Additionally, doing a bit of research on the potential traffic your website should generate will allow you to gauge realistically how many enquiries you'll receive based on industry standard enquiry levels.
You can then translate that to how many physical enquiries you'll convert to sales based on your own measured conversion rate.
For example, you know that you'll sell to 3 out of every 10 people that telephone you, and that 5 out of every 10 visitors to your website will get in touch.

This means 100 visitors = 50 enquiries = 15 sales.

Measuring Your Goals & Objectives Is Key To Web Design Success

Once you've set out your specific web design goals & objectives, and following the launch of your new or re-designed website, measuring these goals is vital.

Through the use of free web analytics software and an astute head for enquiries and conversion rates you can track the success of your web design, set benchmarks and decide whether you need to invest in any form of online marketing, such as search engine optimisation (SEO).

 

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